GCC Performance Marketing

Meta Ads for Food and Beverage in Riyadh — Fill More Tables

Riyadh's F&B scene is exploding. We build mouth-watering Instagram and Facebook campaigns that drive delivery orders, dine-in covers and brand loyalty.

Overview

Riyadh has become one of the Middle East's most exciting food cities, with thousands of restaurants competing for consumer attention. Meta's visual platforms — Instagram in particular — are where Riyadh's food lovers discover new dining experiences, making Meta advertising essential for F&B brands.

350+
Campaigns launched
67%
Avg. conversion rate lift
GCC
Markets covered
Key challenges

Key Challenges

  • Standing out in an oversaturated Instagram F&B market
  • Driving both delivery orders and dine-in covers from the same campaigns
  • Managing promotional content around Ramadan and Eid
  • Measuring online-to-offline conversion for dine-in promotions
Our strategies

Our Meta Strategies for Riyadh F&B

  • Food photography and Reels that stop the scroll
  • Delivery platform integration with Meta conversion tracking
  • Offer and voucher campaigns during peak dining periods
  • Ramadan Iftar and Suhoor campaign management
  • Local awareness campaigns targeting radius around your location
Frequently asked questions

FAQs

How do Meta ads drive restaurant reservations in Riyadh?
We use lead gen forms, WhatsApp CTAs and direct booking links to capture reservations directly from Instagram and Facebook ads.

Is Ramadan a good time to advertise F&B on Meta in Saudi Arabia?
Absolutely — Ramadan is the highest-engagement period for F&B advertising in Saudi Arabia. We specialise in Iftar, Suhoor and Eid campaign creative.

Ready to scale?

Let’s build your campaign

Book a free 30-minute audit. We’ll review your current setup, identify quick wins, and show you exactly what we’d do differently.