Stop paying for clicks from window shoppers. We build campaigns that reach serious buyers, investors, and off-plan seekers in Dubai's most competitive market.
Dubai's property market runs on search intent. Buyers type 'buy apartment Dubai Marina' or 'off-plan villa Dubai 2026' and make decisions fast. With CPCs ranging from AED 30–90 for premium real estate keywords, every dirham needs to work. Paidads.ae builds Google Ads campaigns engineered specifically for Dubai real estate — RLSA retargeting, WhatsApp conversion tracking, and Performance Max campaigns optimised for lead quality, not just lead volume.
Dubai real estate keywords cost AED 30–90 per click. Most agencies optimise for volume — you get 200 leads, 190 are renters or casual browsers. We segment campaigns by buyer intent signals to filter for serious purchasers from day one.
Dubai's Golden Visa programme creates unpredictable surges in foreign investor searches. Without proactive bid adjustments and dedicated campaigns for visa-linked property queries, you miss these high-value windows entirely.
Buyers searching off-plan have a completely different journey to those seeking ready properties. Mixing these in one campaign wastes budget. We architect separate campaign structures for each intent type with tailored landing pages.
We build tightly themed ad groups around buyer intent stages — research, comparison, and decision — with bid modifiers for high-intent signals like 'price', 'handover', and 'payment plan'. KPI: Cost per qualified lead under AED 400.
80% of Dubai property inquiries happen on WhatsApp. We implement click-to-WhatsApp ad extensions and server-side conversion tracking so every chat that starts from a Google Ad is attributed and optimised. KPI: WhatsApp conversion rate above 12%.
Visitors who spent 3+ minutes on your listings get a dedicated retargeting campaign with higher bids and tailored messaging around urgency and exclusivity. KPI: Retargeting ROAS 3x above prospecting.
We run targeted campaigns against searches for your top competitors — Emaar, Damac, Sobha — capturing buyers in comparison mode before they commit elsewhere. KPI: 15% of total leads from conquest campaigns.
A credible starting budget is AED 15,000–25,000/month. Below that, you won't accumulate enough data to optimise meaningfully. High-volume developers typically spend AED 50,000–150,000/month.
First leads typically appear within 48–72 hours of launch. Optimised performance — where cost per lead stabilises and quality improves — usually takes 4–6 weeks of data.
Yes. We use geographic targeting combined with language targeting and device modifiers to reach European, Asian, and GCC buyers searching for Dubai property from abroad.
Yes. Every campaign we run is paired with a conversion-optimised landing page. We don't send traffic to generic homepages — that's one of the fastest ways to waste budget.
Our fees are based on ad spend under management. Contact us for a custom quote — we're transparent on pricing from the first call.
Book a free 30-minute audit. We’ll review your current setup, identify quick wins, and show you exactly what we’d do differently.