| Google Shopping Feed Quality | Poor product feed quality leads to low Ad Rank, disapproved products and wasted spend on wrong queries. | Expert product feed optimisation covering titles, descriptions, GTINs and custom labels for maximum Shopping performance. |
| Arabic-First Search Behaviour | Riyadh shoppers predominantly search in Arabic. English-only product feeds miss the majority of shopping queries. | Arabic-first product feed optimisation with English secondary — standard for all Riyadh e-commerce campaigns. |
| Saudi VAT Compliance | Saudi Arabia's 15% VAT must be accurately reflected in product pricing, creating compliance requirements. | VAT-compliant product pricing and ad copy reviewed against Saudi e-commerce advertising standards. |
| White Friday and Eid Competition | Saudi peak shopping events create fierce competition that spikes CPCs significantly. | Pre-planned budget scaling and creative preparation to compete effectively during Saudi peak shopping events. |